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AFFIRM TEXTURE RELEASE RELEASING LOTION 16 OZ
AFFIRM TEXTURE RELEASE RELEASING LOTION 16 OZ is a professional-use, heat-activated conditioning treatment designed to offer long-lasting styling flexibility for naturally textured hair. This innovative formula penetrates deep into the cortex of hair fibers to form durable crosslinks that help elongate curls or maintain a straightened style for up to two months—without the use of formaldehyde or methylene glycol.
Powered by Sub-Micron Technology, this advanced lotion is activated by heat during blow drying and flat ironing. Once set, these heat-triggered conditioning agents improve the strength, softness, and manageability of the hair, while helping it resist frizz and humidity. The result is smoother, shinier strands that remain easy to detangle, comb, and style daily.
Formulated with a pH of 2.00, this 16 fl. oz. Releasing Lotion includes nourishing amino acids, glycolic acid, and phyto-nutrients that support scalp health and fiber rejuvenation. Hair becomes noticeably more polished and elongated while maintaining its natural resilience.
Key Features:
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Professional use only
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Heat-activated conditioning with Sub-Micron Technology
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No formaldehyde or methylene glycol
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pH 2.00 formula
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Enriched with amino acids and glycolic acid
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Size: 16 oz
Benefits:
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Elongates and softens natural hair texture
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Helps hair resist humidity and frizz for long-lasting smoothness
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Adds a natural shine and improves manageability
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Promotes a healthier salon environment with no harsh fumes
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Ideal for stylists looking to provide semi-permanent straightening or stretching treatments
The AFFIRM TEXTURE RELEASE RELEASING LOTION 16 OZ is part of the Affirm Texture Release system, offering a versatile, safe, and nourishing way to transform textured hair. It is recommended for use by licensed professionals trained in thermal styling treatments for best results and client safety.
